Digital Marketing Coordinator – St. Louis, Missouri – US Cloud

 RESPONSIBILITIES

  • Design, execute, and track results of all digital marketing programs for US Cloud to deliver Marketing Qualified leads into the sales funnel
  • Closely coordinate email marketing efforts targeted to multiple client segments for both prospecting and nurturing campaigns
  • Conceive, implement, and administrate custom landing pages, optimizing for lead conversion
  • Run social media efforts for the company, leveraging execs and in-house experts to increase relevance and engagement
  • Administrate the US Cloud website(s): continuously adding new content from subject-matter-experts, keeping existing content up-to-date, and making other proactive updates to engage and convert visitors
  • Manage daily workflows, integration, and troubleshooting of Microsoft Dynamics CRM, Mailchimp, DiscoverOrg (industry gold-standard contact list) and other marketing automation solutions
  • Consistently report on digital marketing performance – including building and maintaining dashboards, analyzing leading indicators, and recommending adjustments as needed

REQUIREMENTS

  • 2-5 years of marketing experience, with at least 3+ in digital / inbound marketing
  • A track record of executing successful digital marketing initiatives (digital advertising, third party promotions, website management, SEO, PPC, email programs)
  • Experience in creating, optimizing, and distributing interesting digital content to fuel B2B lead-generation initiatives
  • Proficiency in digital measurement and automation tools such as Google Analytics, Hubspot, Mixpanel, Hootsuite, or others
  • Consistency in prioritization, multi-tasking, and managing numerous projects simultaneously without significant day-to-day oversight
  • An authentic appetite for learning new stuff in both your personal and professional life
  • A reputation as a motivated, ambitious self-starter
  • A high degree of ownership in all tasks and projects
  • A Bachelor’s degree, preferably in a related marketing or technical field of study
  • US Citizenship (or a Green Card, working toward citizenship)
  • An appreciation for occasional sarcasm, hyperbole, and snark — or at least a healthy tolerance

Extra-credit:

  • In-depth technical experience implementing and optimizing paid search campaigns (Google Adwords, Bing) as well as paid advertising in social media channels such as LinkedIn
  • Familiarity with web design and HTML, ideally with some fundamental WordPress chops
  • Traditional direct mail and/or dimensional direct mail campaigns

Who you are:

Experience has taught you that effective digital marketers are self-motivated and measurement-driven, relentlessly testing and tweaking, yet more concerned with the results than the means.  Crafting practical, tactical messaging and plans, then executing across multiple responsibilities is what you do best. You are a natural at structuring your time and getting it done without someone lurking over your shoulder.

ABOUT US

US Cloud feels like a scrappy, nimble start-up, but we’re built on 20+ years as a successful Microsoft Partner.  That brings financial stability and consistency of purpose not seen in most entrepreneurial organizations.

At US Cloud, we believe that the kind of office culture that provides you a challenge and an inspired outlet for creativity has a direct result on our clients’ satisfaction. So, to be the premier managed services and cloud provider, we focus on fostering a happy place for you to thrive.

Besides medical, dental, vision, matching 401k, life insurance, and disability insurance, we also provide:

  • Work-from-Home and Flextime (manage your life)
  • Gym membership (near your home or by the office)
  • Dogs in the office (cats in the datacenter)
  • All the Starbucks you can drink (until your hands start to shake)
  • Free Healthy snacks (occasionally not-so-healthy snacks)
  • Fun company events (work hard, play harder)
  • Paid training (knowledge is power)
  • Free parking (for your ride, not the Monopoly payout!)
  • No morning meetings (so you can get stuff done. Right?!)