
Software licensing practices can be sued to take advantage of customers, something that has been done for decades. In 2008, during the global financial crisis, many companies resorted to tactics like pushing customers to using more software than needed or bundling licenses. While one would hope that this is a practice that would die out over time, history has a tendency to repeat itself and Microsoft is one of the repeat offenders.
As the world currently faces another global recession, Microsoft continues pushing customers into buying more software than they need. Each of the company’s products, from Microsoft 365 to add-on licenses for Teams and Viva, are marketed as essential tools to building a successful modern business. The truth is many companies may not need all these products to be successful.
The features and functionality may act as bloat and cause issues with their internal processes. Microsoft is trying to sell a product under the guise of aiding businesses and adding deals and bundles to sweeten the deal, but the truth is they are trying to make you dependent on their services and take your money.
Veterans in the industry may recognize the tactics and tricks on display, but nobody is perfect. Here are a few things to look out for.
Everyone is looking for a deal. With the economy in a downturn, deals are hard to pass up. However, Microsoft forces customers to buy more subscriptions than needed many months before needing the licenses. This effectively eliminates the deal customers think they are receiving. The pressure for Microsoft to sell more software is understandable, it’s part of what they do. However, your job is to avoid poor deals and invest in products that will provide you with complete lasting benefits.
Proactively controlling your software spend can protect your company’s bottom line and help you avoid falling victim to Microsoft’s questionable licensing practices. The deal may seem great up front, but the fine print always tells a different story. Stay vigilant and stay safe.